Job – Digital Marketing Executive – Bathroom Products – West Midlands

Exciting new opportunity for an ambitious Digital Marketeer to join a dynamic fast growing and innovative business in the bathrooms sector. Birmingham based you will manage and develop digital campaigns and initiatives across multiple platforms and a variety of customer channels including Retail, Merchant, Specification and OEM.

PACKAGE: c£25k – £30k basic plus benefits.

COMPANY: My client manufactures a market-leading portfolio of bathroom products including shower enclosures, wetroom & bath screens, bathroom brassware and associated products. They supply via bathroom retail, specification, merchant and OEM channels. The success of the business to date has been based upon a commitment to innovation, exceptional product quality, investment in state-of-the-art capabilities and above all, an unwavering commitment to delivering an excellent level customer service by a hugely knowledgeable & talented team. As part of ambitious growth plans this division of the Group are looking to build a team of marketing professionals to support each of the brands in the UK market.

THE JOB:
• Increase brand awareness and engage existing and potential customers across all digital channels
• Develop an end-to-end digital journey that provides existing and potential customers, potential employees and potential business partners with tailored, relevant messaging and an experience that sets us aside from the competition
• Work in association with the UK Marketing Manager to plan and execute organic social media across all platforms
• Undertake copywriting for campaign website pages, landing pages, blogs, email newsletters and other deliverables
• Continually monitor market developments, assist in market research projects and feedback findings to the business
• Monitor, analyse and report results and recommend future strategies in response to these results
• Work in partnership with our chosen agencies to make sure websites, SEO, PPC, paid social media and other activities are aligned in order to maximise response
• Produce creative briefs for our agencies and project manage the production and delivery of digital marketing campaigns and other deliverables
• Work with internal stakeholders to provide all required digital marketing toolkits
• Devise, develop and implement digital marketing campaigns to promote events, new product launches, new literature and other key business developments

LOCATION: My client’s offices are in Birmingham.

THE PERSON: The ideal candidate will have
The ideal candidate will have:
• At least 2 years experience in a digital marketing role
• A degree or professional qualification in a digital marketing / marketing related subject or be studying towards attaining these.
• A sound understanding of digital marketing channels, tools and techniques
• Excellent verbal and written communication skills, with a proven ability to engage customers
• Strong commercial acumen and excellent people skills essential
• Excellent organisational and project management skills with the ability to prioritise and to manage tight deadlines
• Strong attention to detail
• Experience with CRM systems and email marketing packages. Experience in website editing and development would be a distinct advantage
• A good working knowledge of all Microsoft Office packages (Outlook, Word, Excel and Powerpoint)
• Current driving license and the ability to travel to various company and other locations
• Experience in a similar type B2B type business in the interiors or construction sector would be an advantage

For more information and a confidential discussion contact Steve Rogan on 01480 405225 or apply online





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